Tag: soft power

Morocco has Maghreb’s most influential ‘soft power’- Brand Finance

March 4, 2024

Morocco outperformed the rest of the Maghreb ranking first in the Global Soft Power index 2023, underscoring the country’s efforts to polish its image and ... Read More

Talk with taikonauts’ helps to promote China’s soft power in Africa

September 17, 2022

Three Chinese astronauts, known as 'taikonauts', recently spoke to students from eight African countries via video link during an event hosted by the China Mission ... Read More

Morocco reaps diplomatic gains of soft power in Africa

April 10, 2019

Morocco is reaping the diplomatic benefits of its south-south cooperation approach and multi-layered African policy capitalizing on soft power. The return to the African Union ... Read More

Morocco Efficiently Uses Soft Power to Expand footprint in Africa- World Politics Review

June 5, 2017

Morocco is illustrative of a rising power that has cannily deployed its soft power toolbox, including investments, human development projects, media, culture and religion to ... Read More

Morocco’s African Policy, Unlocking the Continent’s Untapped Potential

October 27, 2016

King Mohammed VI wound up on Thursday his official visit to Tanzania, second leg of his East-African tour that previously took him to Rwanda. The ... Read More

European Union’s Post-Mali ‘Africa Strategy’: Still a ‘Normative-Civilian-Soft Power’?

April 28, 2013

North and West Africa are facing a complex set of challenges in terms of democratic transition and consolidation, a growing prominence of Islamist influence, and ... Read More

China’s ‘Soft-Power’ Inroads into North Africa

October 1, 2012

The current international environment has been significantly shaped by three defining events: the eurozone crisis, the ‘Arab Spring’ accompanied by the rise of political Islam ... Read More