German Helukabel opens subsidiary in Morocco, a growing market

The German leader in cables and wires industry, Helukabel, has opened lately a subsidiary in Casablanca, Morocco, described as a dynamic and growing market.

It is the second subsidiary of the electrical connection technology specialist in the African continent. Helukabel has been present in South Africa since 2010.

Commenting the opening of a new site in the North African Kingdom, Eduardo Soares, Managing Director of Helukabel Portugal, said: “We have seen a stable economic growth in Morocco”, especially over the past two years.

“The mechanical engineering and renewable energy sectors are particularly promising. That’s why we decided to further expand our activities there,” he added.

The applications in these sectors are growing as the need for customized solutions in connection technology is expanding.

“Our new Moroccan subsidiary will help us deepen our understanding of our customers’ specific needs so that we can provide targeted support and offer flexibility,” affirmed Mr. Soares.

Helukabel is present in 38 countries around the world and employs about 2,200 people.