The outbreak of the coronavirus has crippled the global supply chain for the automotive sector which, coupled with a demand crisis, has triggered a lethargy in the car industry fabric globally with Morocco being no exception. Morocco has made the automotive sector a pillar of its industrial strategy attracting large-scale investments by world giants such […]
Tag: PSA
PSA to step up production to 200,000 cars annually in Morocco plant
French carmaker PSA plans to speed up production at its Kenitra plant to hit the annual target of 200,000 vehicles by next September. PSA has withstood the coronavirus crisis posting sales higher than last year and taking up 46% market share in the region. Sales improved in key markets such as Turkey by 5.4%; 3.9% […]
Automotive: French PSA gradually reopens its Kenitra plant
The French carmaker PSA will restart gradually its Kenitra factory in Morocco on May 6 within the frame of the decision of the Peugeot-Citroen group to start this week reopening its plants closed since mid-March due to coronavirus lockdown. PSA said it has reinforced health and safety measures at production sites, such as checking the […]
PSA Leadership Underscores Competitiveness of Morocco Plant
French carmaker PSA plans to build on the competitiveness of its Morocco plant to achieve leadership in a car segment of cost-efficient cars, head of PSA Maghreb said. “With Peugeot 208 made in Morocco, we aim at being leaders in this segment. Other beautiful surprises will take place in the future,” said PSA Maghreb director […]
Morocco: Better Economic Performance in 2019 & 2020 to Support Vehicle Sales- Fitch Solutions
Morocco’s improving economic performance in 2019 and 2020 will provide a solid structure to motivate both businesses and consumers to purchase new vehicles, says Fitch Solutions Foundation. “We believe that Morocco’s expansionary fiscal policy will further support the demand for vehicles”, adds the Fitch Think-Thank, noting that the availability of locally produced vehicles, such as […]
Japan’s JTEKT Holds Groundbreaking Ceremony for First Power Steering Plant in Morocco
Japanese automotive supplier JTEKT has launched the construction works of a plant to produce electric power steering systems. The plant, the Japanese group’s first in the MENA region, is located in Tangier. With an initial investment of $22 million, the factory aims to reach an initial production capacity of 300,000 units a year when it […]
Automotive: Spanish Gestamp to Build Plant in Morocco
The Madrid-based company Gestamp, which specializes in the design, development and manufacture of highly engineered metal components for the automotive industry, has unveiled plans to build a plant in the Moroccan town of Kenitra, located around 40 km away from Rabat, next to the plant that PSA is building in the town. The facility is […]
Algeria : Will Peugeot Plant Project Ever See the Light of Day ?
While Moroccan car industry moves up gear, gaining momentum, creating more jobs and attracting more investment, neighboring Algeria has apparently failed to convince automaker PSA Peugeot Citroen to install in the oil & gas rich country which is plunging in political crisis and socioeconomic turmoil. During the latest visit of French Prime Minister Manuel Valls […]







