Morocco ranks among the must-visit destinations for summer 2026, alongside Spain, Portugal and Italy, according to an analysis published by HolidayCheck, one of the largest travel portals in the German-speaking world.
The analysis, based on millions of searches and bookings with more than 60 tour operators, highlights the growing interest of travelers in the Kingdom, which is emerging as a destination “on the rise in the Mediterranean region.”
According to HolidayCheck, Morocco particularly appeals to visitors through “its combination of Oriental-inspired cultural experiences and its numerous beaches,” enabling it to gradually gain importance in the German-speaking tourism market.
The regions of Agadir and Essaouira are especially attractive to travelers seeking to combine “sun, beach and cultural discoveries during the same stay,” notes the portal, which is widely referenced in Germany, Austria and Switzerland.
“Colorful souks, historic medinas and desert landscapes offer experiences that clearly stand out from classic Mediterranean holidays,” HolidayCheck notes.
Morocco therefore represents for many travelers “an attractive alternative to traditional seaside destinations, notably thanks to good air connections and reliable tourism infrastructure,” the travel portal underlines.



