Morocco’s Power Company Partners with Atos & Siemens for Its Smart Grid Project

Morocco’s National Office of Electricity and Drinking Water (ONEE) has teamed up with Atos and Siemens on smart management of power grid (smart grid), which uses IT to monitor power generation and demand in near real-time, providing more reliable and cost-effective system. This project is part of the country’s digital transformation agenda. It will enable […]

King Mohammed VI opens new era for Moroccan women empowerment

Since taking the throne in 1999, King Mohammed VI promoted women empowerment, gender equality and women rights through a series of initiatives covering the political, social and economic fields. He set the course for women’s status promotion in one of his first speeches when he said how can we hope to achieve progress and prosperity […]

Morocco celebrates most admired brands at Brand Africa 100 ceremony

Brand Africa, partnering with Integrate Consulting—a Kantar affiliate—unveiled Morocco’s 2025 most admired brands rankings during a Casablanca ceremony gathering industry leaders, communications professionals, and major marketing sector players. The 15th edition of the pan-African Brand Africa 100 ranking celebrates brands inspiring trust, pride and reflecting increasingly conscious, demanding and engaged Moroccan consumer aspirations. Since 2011, […]