Moroccan car manufacturer Neo Motors opens showroom in Rabat

Moroccan car manufacturer Neo Motors opened its first showroom in Rabat and started delivering vehicles to customers.

Neo Motors is the first car maker in the Moroccan capital with factories near Rabat and a price tag starting at 175000 dirhams.

Neo Motors plans to open 15 other showrooms across Morocco.

Neo Motors’s Rabat factory has an initial output capacity of 27,000 cars annually, with a local sourcing rate at 65%.

It uses a Stellantis engine as the manufacturing process benefits from the existence of an automotive industry cluster that supplies components across the supply chain.