boycott

Danone Sales Grow Offsetting Boycott in Morocco

French dairy company Danone announced that sales will grow by 3.3% this year despite a consumer boycott has slashed the company’s profits in Morocco. The company was able to offset setbacks in Morocco and Brazil as sales were mainly driven by Chinese consumers who snapped up more infant formula while dairy sales picked up in […]

Korea-EU FTA One Year On: Lessons for North Africa

The free trade agreement between Korea and EU came into force on 1 July 2011. Under the FTA, the EU agreed to eliminate or phase out tariffs on 96% of goods, and Korea for 99% of goods, within three years. Within five years, 98.7% of imports would be tariff-free. Beside tariff reduction, the FTA facilitates […]

British Airways launches new route from London to Rabat

British Airways has launched a new route from London Gatwick to Rabat, Morocco, starting November 5, 2025. Rabat has become the third Moroccan destination for British Airways, alongside Marrakech and Agadir, reflecting Morocco’s growing tourism appeal, with a 68% increase in visitors compared to 2019. Morocco’s capital city is renowned for its rich cultural heritage, […]